George Lee's recent episode on "The Business" shone a much needed light on the huge jobs potential offered by the tourism industry in Ireland.
As an interviewee on the programme, I spoke to George about the need for Government to take tourism seriously by appointing a taskforce to plan the strategic development of the sector. The pharmaceutical and ICT sectors have benefited hugely from such an approach and, according to the recent Action Plan for Jobs, plans are underway to do something similar for the manuafacturing sector. So why should the tourism sector be overlooked?
With 240 million extra tourist arrivals set for Europe between now and 2020, this massive opportunity could convert to real and sustainable jobs in every corner of the country. But, and this is a big but, only if we take action now.
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